Pengaruh Pembangunan Pusat Jajanan Desa (Pujadesa) Terhadap Pengembangan UMKM Di Desa Air Mesu

Abstract

Village economic development is very important to increase village community income and village economic welfare, one way to build the village economy is by exploring village potentials and one way is by developing and facilitating village UMKM. The purpose of this study was to determine how much influence the development of the village snack center (PUJADESA) built in Air Mesu Village has on the development of micro, small and medium enterprises (SMEs) in Air Mesu Village. The research method used in this study is a qualitative descriptive method through interviews and in-depth analysis and observation. The results of the study were reviewed from various aspects such as the role of government and the impact of the development of the village snack center on the development of UMKM in Air Mesu Village. This study states that the development of the Village Snack Center (PUJADESA) has a significant effect and is the initial milestone for the development of micro, small and medium enterprises (UMKM) in Air Mesu Village.